Red Team

It finds where your business cracks — before a paying customer does.

What it does

The Red Team is five adversarial reviewer personas that stress whatever you hand them the way real difficult customers would: your marketing's claims, your website's promises, your prices, your plans. Submit anything — a price change, a new service plan, an ad, your website copy, a big idea — and all five go to work on it, each from their own angle, then report exactly where it cracks: the claim you can't back up, the question that stumps you, the math that doesn't survive contact. Five angles, one report, severity-ranked — so you fix the biggest crack first. On the Pro plan and up they also review outgoing marketing before it ships.

• The Skeptic — challenges every assumption and finds the logical flaws before the market does
• The Hacker — hunts for the ways your setup can be broken or abused; thinks like the person you never want calling
• The Customer — reads everything as your end user: is the value obvious, would a real person in your town buy this?
• The Accountant — attacks the economics: cost overruns, unsustainable pricing, ROI gaps
• The Pessimist — worst-case scenarios and project-killing failure modes, so you're never surprised by them

Why it saves you time and money

Every crack it finds is a one-star review that never got written and a lost job that never happened. Mystery-shopper services charge per audit and test once; your Red Team is on staff and tests whenever you ask.

Why it's different

No small-business software ships an adversary. Everyone sells you tools that say yes; this one is paid to find the no before your market does. It exists because we build everything in this product by trying to break it first — and we productized that habit for you.

See plans & pricing